Besides offering the MarketDelta® software product, MarketDelta® also licenses the Footprint® chart intellectual property to vendors and brokerages who are interested in broadening their products appeal, making it more relevant in today's electronic markets, and finding new ways to grow their revenues and profits. We seek to develop mutual business relationships with partners who will benefit from the use of our technology and in turn provide their clients with cutting edge trading tools.

 

 

Companies Offering the Footprint® Chart 

 

 


 MarketDelta® is the creator and licensor of the Footprint® chart and related intellectual property. The MarketDelta® Footprint® is the original Footprint® and offers extensive functionality and interoperability within the software.

 Open E Cry, LLC has licensed the Footprint® for inclusion directly inside the Open E Cry trading platform. The benefit of this integration for traders is a tight integration with direct access futures trading and a no fee order entry platform.

 

 

Reasons to consider licensing the Footprint® Chart

  • Patent pending technology.
  • Used by thousands of traders worldwide.
  • Makes use of the electronic volume values disseminated by the exchanges and helps traders benefit from them.
  • Implements more of the trade data in a visual manner that makes sense to traders.
  • Chart trading can be implemented in a very straight forward manner.
  • Gain benefit of Footprint® brand recognition.
  • Gain additional marketing exposure and customer referral by licensing the technology.
  • Provides an additional revenue stream of which you can control the price charged to the end user.
Process for Licensing

The process is very straight forward and similar in many ways to the CBOT Market Profile® licensing model if you are familiar with that process. Each vendor is responsible for coding up the Footprint® chart in the manner they see fit that will work well within their application. Code samples can be provided upon request. The samples are examples only and no support is provided. The benefit of doing business in this manner provides vendors with a lot of flexibility to integrate the Footprint® chart however they feel best fits the layout and functionality of their applications without putting any constraints upon the vendor. Below is the step-by-step licensing process:

  • Contact us acknowledging interest in licensing the Footprint® chart.
  • Initial questions will be answered and royalty amount negotiated based on vendor implementation of the Footprint®.
  • Both the Footprint Graphic Format and Trademark License Agreement and the Footprint Graphic End User Agreement will be sent for review and signature.
  • Once these documents are received back, the Footprint® chart can immediately begin being sub-licensed.
Cost to License

The cost of the Footprint® chart is per month and per user terminal. Contact Trevor @ MarketDelta.com for detailed pricing based on how you envision implementing the Footprint® chart. 

 

It is re-licensed within each Vendor's software application as a third party add-on or special entitlement. Each vendor has full control of what price they want to resell it at. Some may not mark up the price at all in hopes of attracting a larger audience, while others may mark up the price significantly but offer extra enhancements for special functionality.

 

For vendors interested in integrating the Footprint® chart for order execution from the chart, contact us for pricing. We can arrange a minimal transaction charge for orders generated from the Footprint® chart OR agree to a special bulk quote where it is made available for all users.

 

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